TRANSFORMING LIVES THROUGH SPORTS
Football is more than just a game—it's a tool for change. MagiCup was born from the belief that sport can break down barriers, unite cultures, and inspire future leaders. For the past eight years, we’ve worked tirelessly to provide children with the opportunity to grow through the power of football, offering them education, health resources, and an avenue for personal development. What started as a vision has now become a global mission to empower youth and give them a brighter future.
Our journey began at the ESPN Wide World of Sports Complex in Walt Disney World, Orlando, where we’ve hosted countless moments of growth and joy. Now, MagiCup’s mission continues to expand—reaching children all over the world with the promise of a better tomorrow.
A TOURNAMENT LIKE NO OTHER
The MagiCup isn’t just another youth football tournament. It’s a global event that brings together the world’s most prestigious football clubs to compete in an exciting, dynamic environment. But it’s more than that—it’s a life-changing experience that allows children to connect, learn, and grow.
Over the course of nine days, players will not only compete in world-class football matches but also engage with new cultures, explore Walt Disney World, and make lifelong memories. The MagiCup is about empowering young players to realize their potential, both on and off the pitch. It’s a platform for change, opportunity, and personal growth.
MagiCup aligns with the United Nations’ Football for the Goals initiative, leveraging sport as a tool to foster leadership, inclusivity, and social impact. The tournament’s first edition welcomes elite youth teams from clubs such as Real Madrid, Juventus, Bayern Munich, Boca Juniors, and Flamengo, competing in a 7v7 format from June 16-20, 2025.
The partnership will align with the UN Sustainable Development Goals (SDGs), focusing on:
Quality Education
With a goal to provide access to education, scholarship opportunities and growth for young athletes and players.
Decent Work & Economic Growth
With a goal to create pathways for young leaders to secure future employment and career success.
Reduced Inequalities
With a goal to help children from marginalized communities receive opportunities they would not otherwise have.
EDUCATION: THE GAME BEYOND THE GAME
In the United States, sports are used to drive excellence, commitment and responsibility in high school students, followed by athletic scholarships to universities that give talented young people access to quality education.
Through MagiCup, we've designed a sustainable model that will:
Identify promising talent with both athletic and academic potential from underprivileged communities worldwide.
Provide four-year scholarships at residential high schools in Orlando, allowing continued education and athletic development with the IdeaSport methodology.
Create pathways to university sports scholarships in the U.S., offering long-term growth opportunities.
Instill social responsibility by requiring scholarship recipients to complete six-month internships in their home communities, ensuring their success benefits future generations.
OUR VISION IS CLEAR: BREAK THE CYCLE OF POVERTY THROUGH SPORTS AND EDUCATION, GIVING EVERY CHILD THE CHANCE TO REACH HIS OR HER FULL POTENTIAL.
THE PARTNERS
Organized by IdeaBlueSky, LLC, and in collaboration with the IdeaSport Foundation, the United Nations’ Football for the Goals initiative, and PVBLIC Foundation as fiduciary, impact partner, and fund manager, MagiCup 2025 will unite some of the world’s most prestigious football clubs to provide young athletes—particularly those from underserved backgrounds—with transformative educational and development opportunities.
IdeaBlueSky came about from the founder of IdeaSport Soccer Academy to unify sports, technology and education, through the ever-evolving technology sports fans are demanding with readily available content daily. The goal is to satisfy that need with meaningful projects.
Passion is missing from technology, but IdeaBlueSky is fueled by the technology and passion that will touch all world sports and entertainment.
IdeaSport is a diversified sports company operating out of ESPN Wide World of Sports in Kissimmee, Florida. We’ve dedicated our operations to creating a unique experience since our inception in 2017. The idea came as a way to continuously improve the way the sport is taught with an emphasis on values by instilling a methodology that was out of the ordinary.
IdeaSport Foundation is dedicated to using sports as a vehicle for youth empowerment, education, and social mobility. The foundation originated to support IdeaSport, a diversified sports company operating out of ESPN Wide World of Sports in Kissimmee, Florida. It has dedicated its operations to creating a unique experience since its inception in 2017. The Idea came as a way to improve soccer in the United States by instilling a methodology that was out of the ordinary in the area. The foundation expands its global impact goals through the MagiCup, International Club Cup, and its creator IdeaBlueSky, IdeaSport’s sister company that focuses on unifying sports, technology and education.
Football for the Goals is a United Nations initiative that provides a platform for the global football community to engage with and advocate for the Sustainable Development Goals (SDGs). It is an opportunity to build on football’s powerful and influential reach and to work together to become agents of change by aligning messaging, strategies and operations with the aspirations of the SDGs.
This initiative will inspire and guide the world of football – from confederations, national associations, leagues and clubs, to players’ associations, organized fan groups, as well as media and commercial partners – to build on existing sustainability approaches and to implement SDG strategies that lead to behavioral change.
PVBLIC Foundation is an innovative non-profit organization that mobilizes media, data, and technology for sustainable development and social impact around the world. PVBLIC connects public, private, and nonprofit sectors, plugging innovations into social agendas and helping governments, NGOs, and intergovernmental organizations amplify their impact through original programs, creative partnerships, and strategic donor funds.
By leveraging strategic partnerships, PVBLIC drives solutions to the world’s most pressing challenges, including education, climate action, and social equity.
BY JOINING OUR EFFORTS, YOU HELP EMPOWER YOUTH TO BECOME THE LEADERS OF TOMORROW, USING FOOTBALL AS A TOOL FOR SOCIAL MOBILITY, EDUCATION, AND PERSONAL GROWTH.